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E11even Miami — the 24/7 concrete mega-club where tables fly for $100,000 and servers resemble Victoria’s Secret models — has become a staple destination for celebrities since opening its heavily guarded doors in 2014.
In honor of the esteemed establishment’s 11th anniversary this week, operating partner Gino LoPinto took Page Six on an exclusive tour of its ultra-VIP artist’s section, which has hosted a slew of A-listers like Kylie Jenner, Usher, G-Eazy and Cardi B.
“Some of the celebrities that have been in this section … it would take me an hour to name them all,” LoPinto told us before listing elite frequenters Leonardo DiCaprio, Kendall Jenner, Gigi and Bella Hadid and Steve Aoki.
VIPs and top-tier talent are discreetly welcomed inside the venue — co-founded by Dennis DeGori, Michael Simkins and Marc Roberts — through a secret back door called the artist’s entrance in an effort to avoid the boisterous crowds of clubbers lining up at the main door.
“Snoop Dogg, 50 Cent, Doja Cat, Nicki Minaj, you name it. This is the way they come through,” LoPinto said of the unassuming hidden hatch, adding, “And this is where security escorts come in.”
The exclusive area — featuring stylish black quilted leather banquets, red-paneled walls and spacious tables topped with ice buckets and cocktail menus — overlooks the main party pit while still remaining in the shadows.
“A lot of the [celebrity] guests prefer to be just a little removed and get that panoramic view from just a little bit set back,” LoPinto explained. “It’s also the artist section — so many of our performing talent, DJs and their entire crew like to sit in this area.”
LoPinto recalled his most salacious celebrity memory from the VIP section, sharing that Miley Cyrus started making out with go-go dancers during her wild party phase.
“She was on fire,” LoPinto said of the “Flowers” singer. “Her outfit was stunning, crazy. And she had a wig on.”
“She was just rocking the place and just let herself go wild,” he continued, adding that Cyrus “ended up in the go-go stand dancing with the go-go girl, you know, kissing, everything. Like, it was one of the craziest moments. Pictures that we never released — not even to Page Six.”
Until now, that is.
Another pivotal pop culture moment to unfold behind the premier section’s velvet ropes was when Drake and Rihanna confirmed their love with some heavy PDA in 2016.
“There were rumors out there, but nothing was really concrete,” he recalled, referring to gossip that the rapper and singer were an item. “And he showed up here with Rihanna, and it was the first time they showed a public display of affection [and] kissed at the booth they were in.”
Jessica Alba also partied until 4 a.m. in the exclusive space when she celebrated her Honest Company going public in 2021.
“She actually celebrated here in our lower VIP section, and she had the best time,” LoPinto said. “She actually came back a couple more times after that. But she was such a sweetheart. It was intimidating almost to meet her first. But powerful woman, beautiful woman. And the sweetest, sweetest can be.”
While celebrities often prefer a bit of separation from regular patrons, some choose to party amongst the throngs in the club’s lively pit. The celebrated section features dozens of booths encircling the dance floor, which has a retractable center stage where singers, rappers, acrobats, aerialists and other troupers entertain guests.
“This is also a theatrical stage with the Circle du Soleil-type of performances,” LoPinto said. “We’ve done everything. Contortionists, ‘America’s Got Talent’ winners like Billy and Emily [England], the roller-skating couple. This stage has had some of the biggest performers in the world consistently for 11 years, and we will continue to do that.”
Tables located inside the party pit are the club’s most expensive to reserve and can cost anywhere between $2,000 to $100,000 depending on the time of year.
“It gets absolutely nuts,” LoPinto admitted of the pit. “Still comfortable, but yeah, it gets really crazy. It’s a packed house almost every night. And the energy here is just unmatched.”
The priciest and most sought-after spot inside the pit is Table 32, which is located next to the DJ booth and dubbed the artist’s table.
Post Malone was famously seated at the coveted corner when he visited the club in 2019.
“Post Malone was a big Bud Light fan, so we actually tapped two kegs for him at his table, and his bottle presentation was 11 cases of Bud Light with sparklers shooting out of it,” LoPinto shared. “And then he went on to crush it and buy $50,000 in singles that he was throwing into the crowd.”
The DJ booth has transformed into a main stage for chart-topping rappers like 50 Cent and Travis Scott and world-renowned DJs such as Tiësto, Diplo and Shaquille O’Neal, who is known on the turntables as DJ Diesel.
“We actually call it the production booth because we have the DJ here, the light operator and our live video editor at all times,” LoPinto explained.
Big-time patrons are assured privacy and safety thanks to the club’s strict security practices.
“If a celebrity is just here on their own relaxing and partying and [having] a good time, then we take, you know, protective measures to make sure nobody’s being intrusive or have cellphones out in their face,” LoPinto said. “So we politely ask to not do that and put the phone away and protect the guest or VIP that doesn’t want that happening.”
Surprisingly, famous clients don’t often make any fussy demands or crazy requests.
“Ironically, the celebrity requests that we get aren’t that out of line. You know, they come here usually humbly, respectfully, really just to party,” LoPinto shared. “When we book celebrities and performing artists, then, you know, there’s what you call a hospitality rider that’s a little different.”
Some requests on past celebrity riders included specific asks like bowls of green-only gummy bears, a rare beverage the club had to track down and for Playboi Carti a 10-foot cage.
“So we had to build this cage while the crowd was rocking and packed on top of our center stage, and he performed on top of it, and it was kind of nuts. Crowd went wild,” LoPinto said. “But that was pretty much the most extreme thing that we’ve had to deliver on.”
The venue’s late-night cuisine — including chicken wings and empanadas — has been a major attraction for the stars. Dwyane Wade specifically asked for an order of the club’s “world-famous” chicken tenders when he turned up to celebrate his Miami Heat jersey retirement in 2020.
“He called in advance to make sure we had the chicken tenders on his table,” LoPinto dished.
E11even’s rooftop, which was transformed into an elevated eatery dubbed Giselle in 2023, has also hosted heavy hitters over the years.
“Derek Jeter really came to our rooftop, and we did shots together,” LoPinto shared. “He was such a nice guy, and he’s one of my idols.”
E11even has become a hub for the upper crust because they can feel safe and comfortable while still getting a luxury experience.
“They don’t have phones in their face, they know they’re protected, they’re secure and it goes hand in hand with, you know, one of our slogans, which is ‘Welcome home,'” LoPinto said.
“And that’s what we say to everybody when they walk through the door.”
History will be made on Tuesday,November 12, 2024, as E11EVEN Miami, the city's iconic ultraclub, transforms into a world-class boxing venue for the first-ever live WBC-sanctioned Championship fight inside a nightclub.
The night’s main event will be the WBC International Bantamweight Championship match featuring 2x Olympic Gold Medalist and Unified Bantamweight Champion Guillermo “The Jackal” Rigondeaux as he faces off against a soon-to-be-announced fighter. The stakes are high as these world-class athletes battle for glory in this epic title clash.
Also headlining the event is the WBC Commemorative Magic City Fight Night Belt showdown between 8x Bare Knuckle World Champion (BKFC) Luis “Baboon” Palomino, who will make his boxing debut, against Puerto Rican-American professional boxer Gabriel Rosado, a former WBA Continental Champion and the WBO International Super Middleweight Champion who also starred in the first Creed movie.
Celebrating 11 Electrifying Years of E11EVEN's Billion-Dollar Legacy
In downtown Miami, E11EVEN Miami isn’t just a nightclub—it’s a phenomenon. As America’s only 24/7 ultraclub, it has evolved from an award-winning nightlife destination into a billion-dollar ecosystem redefining entertainment, hospitality, and real estate. E11EVEN’s 11th anniversary milestone will be officially celebrated on February 4, with a 5-day extravaganza taking place from January 29 to February 2, showcasing over a decade of groundbreaking innovation and trendsetting events.
Since its debut in 2014, E11EVEN Miami has become synonymous with larger-than-life events and cultural significance. Even before its grand opening, it made waves as the casting call location for Entourage in 2014 just before opening. Over the years, its reputation as a hotspot for celebrity appearances and iconic performances has only grown.
Milestones like the Florida Panthers’ Stanley Cup celebration in 2024 and F1 Miami champions racing to the club after their victories showcase its allure across industries. Landmark events such as Doja Cat’s Planet Her album release and Nelly and Ashanti’s reunion performance during its 10th anniversary highlight E11EVEN’s ability to mix nostalgia with cutting-edge entertainment.
E11EVEN isn’t just a place; it’s a way of life—one that has expanded into global recognition.
More than just merchandise, the E11EVEN hat has become a symbol of exclusivity and status. Generating over $1 million annually in sales, this accessory has been spotted everywhere from Shaquille O’Neal DJing on NYE to Paris Hilton sporting an LED version. The hat embodies E11EVEN’s ethos: bold, stylish, and unapologetically unique.
Launched in 2020, E11EVEN Vodka encapsulates the “Miami Spirit” with its focus on inclusivity and self-expression. This double-gold award-winning vodka brand has gained a foothold in venues like Carbone, COTE, and THE GRILL while championing causes such as Breast Cancer Awareness and Pride through limited-edition bottles. As one of Florida’s fastest-growing vodkas, its expansion to New York and Montreal solidifies its role in the premium spirits market.
The E11EVEN Hotel & Residences and Residences Beyond redefine luxury living in downtown Miami. These twin 65-story towers, connected by a sky bridge, feature 850 sold-out units with unparalleled amenities like the Chopra Spa, a pool club, and five-star dining experiences. These high-rises reflect E11EVEN’s dedication to blending high-energy entertainment with refined living.
E11EVEN’s accolades speak to its global influence. Named "Best New Nightclub Concept", it consistently ranks among the top 10 nightclubs worldwide and secured the #6 spot on this year’s International Nightlife Association list. It is also the highest-grossing nightclub per square foot globally, boasting the largest social media following of any U.S. nightclub.
Beyond nightlife, E11EVEN’s ventures include:
As E11EVEN Miami prepares to celebrate its 11th anniversary, the club continues to set the standard for entertainment and innovation. Whether you’re dancing under the spotlight of its iconic stage, sipping E11EVEN Vodka, or donning the coveted E11EVEN hat, one thing is certain: this ultraclub doesn’t just turn up the volume—it redefines the experience.
The Florida Panthers are celebrating the franchise's first Stanley Cup championship in true Miami fashion.
Captain Aleksander Barkov and his teammates partied at multiple Magic City hotspots Wednesday night, less than 48 hours after clinching victory over the Edmonton Oilers.
Following dinner, the hockey stars headed to celeb-loved ultraclub E11EVEN Miami.
Barkov walked into the club just before midnight with the Stanley Cup above his head, where he and the team were greeted by hundreds of awaiting fans.
An insider said the group signed a Panthers jersey, which was raised into the air in the center of the club, before taking over several tables near the DJ booth.
They kicked off late-night celebrations to the tune of Queen's 'We Are the Champions,' while confetti rained down and smoke machines filled the venue.
Carter Verhaeghe, Kyle Okposo, and Sam Bennett were seen passing the Stanley Cup down the line of tables, as they sprayed over 10 bottles of champagne on club-goers.
Meanwhile, Barkov was seen sipping on Ace of Spades and ripping shots of E11EVEN Vodka with Matthew Tkachuk, before Ryan Lomberg decided to go crowd-surfing.
We're told that Barkov was tasked with keeping their new piece of silverware safe, and was spotted sneaking out of the club around 12.30am to ensure the Stanley Cup made it home in one piece.
Once the cup was secured, he immediately headed back into E11EVEN to continue partying.
It came two days after the Panthers contained a relentless attack from the Oilers in the third period of Game 7 to win their first NHL championship 2-1 on Monday.
Florida gained a convincing 3-0 lead in the series but left fans on the edge of their seat as Edmonton climbed back to force a tie-breaker.
The energy at E11EVEN Miami’s “The Art of Nightlife” event during Miami Art Week hit new heights on Saturday night as Lil Wayne took the stage.
Arriving fashionably late at 3:30 AM, the rapper was met with a roaring crowd of eager fans waiting outside the iconic club on December 7.
Inside, stars including Jamie Foxx and DJ Irie gathered at Lil Wayne’s VIP table. The venue's DJ hyped up the crowd by shouting out Foxx before spinning his hit, “Unpredictable." The celebration went into overdrive when Foxx, champagne bottle in hand, was serenaded by the crowd to “Gold Digger.”
A few feet away, Shedeur Sanders, the rising football star and Heisman contender, was also having a good time. He sported an eye-catching orange Chrome Hearts sweatshirt and the DJ couldn’t help but shout out his signature move, “The Shedeur,” as fans cheered and chanted his name. Sanders even showed off his watch, with the DJ teasing him about the timepiece.
But the guest everyone was buzzing about was Miami HEAT star Jimmy Butler, fresh off a 121-111 win over the Phoenix Suns. The crowd erupted as Butler shared moments with Wayne, both before and after his electrifying performance.
At 4:30 AM, Lil Wayne took the stage, blasting through hits like “Love Me,” “The Motto,” and “I’m Going In,” sending the crowd into a frenzy.
Meanwhile, a source revealed that the club’s signature champagne parades were in full swing. Dom Perignon, Cristal, and Ace of Spades flowed nonstop, with tables competing in an all-out “champagne war” that saw $20,000 to $30,000 worth of bubbly being brought out on trays. At one point, an Ace of Spades parade worth over $20,000 caused jaws to drop as the party raged on.
By the end of the night, E11EVEN had once again proven it was the heart of Miami Art Week’s unforgettable moments, with a guest list that also included the likes of Odell Beckham Jr., Chance the Rapper, Kehlani, Gunna, Janelle Monae, and more.
With world-class performances by DJ PeeWee (Anderson .Paak), 50 Cent, DJ Steve Aoki, and AMÉMÉ, E11EVEN’s Art Week takeover continued to make headlines all week long, capping off with Gordo’s epic closing set on Sunday, December 8th.
Cardi B is ringing in 2025 in style!
The 32-year-old “Bodak Yellow” rapper celebrated New Year’s Eve at E11EVEN Miami on Tuesday night (December 31) in Miami, Fla.
For her appearance at the club, Cardi wore a lingerie-inspired outfit, which consisted of a black lace bodice and an emerald green velvet skirt with a high slit, paired with black lace opera gloves.
During the event, Cardi kicked off her heels as she hit the stage for a performance.
Cardi recently shared an update on her relationship with estranged husband Offset after they were both spotted at the same club in Miami.
The men and women on Observer’s 2023 Dining and Nightlife Power List are believers. They believe in the restorative power of hospitality and the tangible and intangible rewards that come with it. They believe that restaurants and nightclubs make people feel more alive. They are the most important people in the industry, with the greatest influence on the future of hospitality.
Opening a restaurant or a nightclub in 2023 is an act of faith. The hospitality business is facing challenges, including rising costs, staffing issues, unforeseen delays and a world where everything from delivery apps to streaming entertainment make staying home more exciting. Plus, workloads are often high, while margins are often low.
The men and women on Observer’s 2023 Dining and Nightlife Power List are believers. They believe in the restorative power of hospitality and in both the tangible and intangible rewards that come with that. They believe that restaurants and nightclubs can make guests feel more alive. They believe that hospitality can be a platform that leads to multiple venues and multiple revenue streams.
For the people on this list, it’s not enough to have just one restaurant or nightclub. It’s about a financial and cultural impact in multiple neighborhoods or cities (including New York City, the Hamptons, Los Angeles, Las Vegas, Miami, Dallas and Aspen), or it’s about diversifying into products, media, events, technology and other businesses. It’s also about creating an ecosystem that encourages and empowers employees to chase their own hospitality dreams. It’s about the feeling of crushing and drowning every day, about juggling multiple roles and finding ways to thrive or at least survive, so you can do it again the next day and the next and the next.
Dennis DeGori
There’s so much stimuli at this 24-hour Miami nightclub that certain VIP tables are sometimes sold multiple times on big nights, with top spenders happily overwhelmed even if they decide to leave before a headliner enters the DJ booth. After creating E11even, which debuted in 2014, DeGori has gone on to build a multifaceted business with a merchandise arm that sells $1 million in branded caps a year, a vodka line, a record label and other ventures.
This year, DeGori opened glamorous rooftop restaurant Giselle atop E11even, and there’s a forthcoming E11even high-rise hotel/condo development. During this year’s Formula 1 week (when E11even teamed up with Vegas nightclub Zouk on performances from Rick Ross, DJ Snake, Deadmau5, Travis Scott and Tiesto), many guests at prime E11even tables recognized one another because they had all come there directly from Carbone Beach.
The votes are in! E11EVEN Miami has won "Best Dance Club" in the Miami New Times' "Best of Miami" 2024 readers choice poll
